FTC Alleges Tea Marketer Misled Consumers, Didn’t Adequately Disclose Payments to Well-Known Influencers

A marketer of teas and skincare products has agreed to settle Federal Trade Commission charges that it promoted its products using deceptive health claims and endorsements by well-known social media influencers who did not adequately disclose that they were being paid to promote its products https://www.ftc.gov/news-events/press-releases/2020/03/tea-marketer-misled-consumers-didnt-adequately-disclose-payments .

Case materials: https://www.ftc.gov/enforcement/cases-proceedings/182-3174/teami-llc